“Design for social impact is not a new idea. But in India, where design is still being absorbed by mainstream industry, let alone by non-profits, SocialCops is a pioneer.”

We’re excited to be featured in Live Mint’s article about the “aha” moment, the innovator’s moment of epiphany that leads them towards a brilliant new idea or design solution.

Check out the article to learn about Prukalpa’s personal “aha” moment (hint: it happened on a train in Singapore) and the importance of human-centered design in our work.

Read the full article here!

“SocialCops often relies on poorly educated, frontline field-workers to collect data… Since many users are likely to be using a smartphone for the first time, SocialCops had to reinvent the design rule-book for effective deployment.”